Sony Alpha 7 IV with 28-70mm Lens Kit: Price, Specs, and Performance Review

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Where to Buy Sony Alpha 7 IV?
Ratings
4.6
427 Ratings
5
68%
4
20%
3
7%
2
3%
1
2%
Picture Quality
4.8
Low Light Performance
4.9
Auto Focus
4.4
Video Features
4.6
Variants Options & Prices
Sony Alpha 7 IV with 28-70mm Lens $2,198.00
$2,899.99 -24%
Sony Alpha 7 IV Body Only $1,998.00
$2,699.99 -26%

What’s in the box?

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Sony Alpha 7 IV Camera Body

Full-frame mirrorless camera with 33MP sensor

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Sony FE 28-70mm f/3.5-5.6 OSS Lens

Versatile zoom lens with optical stabilization

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Rechargeable Battery (NP-FZ100)

2280mAh lithium-ion battery

BC-QZ1 Battery Charger

Compact desktop battery charger

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Camera Strap

Adjustable shoulder strap with Sony branding

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USB Cable

Type-C to Type-A cable for data transfer and charging

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Body Cap & Accessories

Body cap, eyepiece cup, and shoe cap

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Documentation

Instruction manual and warranty information

ℹ️

Body Only Option: Includes all items above except the 28-70mm lens and related lens accessories.

Display

Resolution Specifications

Sony Alpha 7 IV Full-frame Mirrorless Camera

Sensor Resolution 33.0 Megapixels
Full-Frame
Max Image Resolution 7008 x 4672
3:2 Ratio
Video Resolution 3840 x 2160
4K UHD
LCD Screen 1036K Dots
3.0″
Viewfinder 3.69M Dots
OLED
Video Output 4:2:2 10-bit
XAVC S

Sony Alpha 7 IV Camera Features

Professional full-frame mirrorless performance with exceptional image quality and versatility

33MP Full-Frame Sensor

High-resolution Exmor R CMOS sensor with 15-stop dynamic range for exceptional image quality

33 Megapixels

4K 60p Video Recording

Professional 4K video with full pixel readout and no binning for superior detail and quality

10-bit 4:2:2

Advanced Real-time Tracking

AI-powered autofocus with Real-time Eye AF for humans, animals, and birds with 759 phase-detection points

759-Point AF

5-Axis Image Stabilization

In-body 5-axis optical image stabilization providing up to 5.5 stops of shake compensation

5.5 Stops IBIS

3.68M-Dot OLED EVF

High-resolution electronic viewfinder with 120fps refresh rate for smooth, clear viewing

120fps EVF

10 fps Continuous Shooting

High-speed continuous shooting at up to 10 frames per second with AF/AE tracking

828 Frames

Dual Card Slots

Flexible media options with CFexpress Type A and SD UHS-II compatible dual card slots

CFexpress & SD

Professional Connectivity

Wi-Fi, Bluetooth, USB-C, HDMI, microphone, and headphone jacks for complete workflow integration

Multi-Interface

Quick Overview

Pros

  • Excellent 33MP image quality with 15-stop dynamic range
  • Professional 4K 60p video with 10-bit 4:2:2
  • Outstanding AI autofocus with real-time tracking
  • Effective 5-axis in-body image stabilization
  • Fast 10fps continuous shooting with deep buffer
  • Great ergonomics and improved menu system

Cons

  • Higher price point than competitors
  • 4K 60p has 1.5x crop factor
  • Battery life could be better for video
  • CFexpress Type A cards are expensive
  • Heavier than some mirrorless alternatives
  • Can overheat during extended 4K recording

Sony Alpha 7 IV: Advanced Full-Frame Mirrorless Camera Technology

Professional Imaging Performance with Cutting-Edge Features and Versatile Capabilities

Advanced Imaging Sensor Technology

The Sony Alpha 7 IV incorporates a sophisticated 33MP full-frame Exmor R CMOS sensor that delivers exceptional image quality with remarkable detail and dynamic range. This imaging system utilizes advanced pixel technology to capture images with minimal noise and maximum clarity across various lighting conditions.

This imaging solution features intelligent processing algorithms that optimize color reproduction and tonal gradation, ensuring accurate representation across different shooting environments. The system’s sensor design focuses on delivering consistent performance throughout extended shooting sessions.

High-Resolution Capture

33MP full-frame sensor with exceptional detail and cropping flexibility.

Dynamic Range Management

15-stop dynamic range for preserving details in highlights and shadows.

Low Light Performance

Excellent noise control and sensitivity for challenging lighting conditions.

Intelligent Autofocus System

This camera system includes sophisticated AI-driven autofocus technology that provides reliable subject tracking and precise focus acquisition. The advanced processing analyzes scene elements in real-time to maintain focus on moving subjects with exceptional accuracy.

Additional focus customization options provide manual adjustment capabilities for photographers who prefer personalized settings. The system maintains these configurations across multiple shooting scenarios, remembering preferences for different subject types and movement patterns.

Real-time Eye AF

Advanced eye detection for humans, animals, and birds with reliable tracking.

759-Point Coverage

Comprehensive phase-detection coverage across 94% of the image area.

AI Subject Recognition

Intelligent subject detection for various shooting scenarios and conditions.

Professional Video Capabilities

The Alpha 7 IV delivers professional-grade video performance with 4K 60p recording and 10-bit 4:2:2 color sampling. The video system utilizes the full sensor width for maximum image quality while maintaining excellent detail preservation and color accuracy.

Advanced video processing enhances image quality through sophisticated algorithms that optimize sharpness, reduce noise, and maintain consistent exposure. The system supports various professional video formats and codecs, offering flexibility in post-production workflows.

4K Video Recording

High-quality 4K 60p video with full pixel readout and oversampling.

Professional Color

10-bit 4:2:2 sampling with S-Cinetone and S-Log3 profiles.

Audio Integration

Professional audio inputs with digital interface capabilities.

Advanced Image Stabilization

The built-in 5-axis image stabilization system provides up to 5.5 stops of shake compensation for both photography and videography. The stabilization mechanism works in coordination with lens-based stabilization to deliver maximum effectiveness across various shooting scenarios.

Stabilization modes include specialized settings for different types of motion and creative requirements. The system automatically adapts to shooting conditions, providing optimal stabilization whether shooting stills or video.

5-Axis Stabilization

Comprehensive shake reduction for pitch, yaw, roll, and shift movements.

Active Mode

Enhanced stabilization for walking shots and dynamic video sequences.

Lens Coordination

Seamless integration with lens-based stabilization systems.

Professional Performance

The camera system supports high-speed continuous shooting at up to 10 frames per second with full autofocus and autoexposure tracking. The processing architecture ensures consistent performance across different file formats and compression settings.

Advanced buffer management enables extended burst shooting with rapid clearing and minimal interruption. The system responds efficiently to different shooting scenarios, maintaining operational speed and responsiveness.

High-Speed Capture

10 fps continuous shooting with AF/AE tracking and deep buffer.

Dual Media Slots

CFexpress Type A and SD UHS-II compatibility for flexible storage.

Rapid Operation

Quick startup, fast menu navigation, and responsive controls.

Ergonomic Design and Construction

The product design emphasizes both professional functionality and operational comfort. The physical dimensions and control layout accommodate various shooting styles while maintaining intuitive operation.

The interface system provides comprehensive customization options for personalized workflow optimization. Multiple connectivity options ensure compatibility with professional accessories and remote control systems.

Enhanced Ergonomics

Improved grip design and control layout for comfortable handling.

Weather Sealing

Comprehensive weather resistance for challenging shooting conditions.

Customizable Controls

Extensive button and dial customization for personalized operation.

Professional Imaging Solution

This camera system represents current professional imaging technology, combining photographic performance with user-friendly features. The integration of advanced autofocus systems and comprehensive video capabilities creates a versatile imaging solution for various professional applications.

Frequently Asked Questions

Everything you need to know about the Sony Alpha 7 IV Full-Frame Camera

Camera Basics & Setup

What’s included in the box with the Sony Alpha 7 IV?

The Sony Alpha 7 IV kit includes the camera body, Sony FE 28-70mm f/3.5-5.6 OSS lens, rechargeable battery (NP-FZ100), battery charger, shoulder strap, body cap, accessory shoe cap, USB cable, and instruction manual. The body-only version excludes the lens.

How difficult is it to set up for first-time Sony users?

The Alpha 7 IV features an improved menu system that’s more intuitive than previous models. First-time setup is straightforward with guided menus, and the camera includes helpful feature descriptions. Most users can configure basic settings within 10-15 minutes, though exploring advanced features may take additional time.

What’s the battery life like for photography and video?

Using the LCD screen, you can expect approximately 580 shots per charge (CIPA standard). For video, you’ll get about 2 hours of continuous 4K recording. Using the viewfinder extends battery life, and power-saving modes can further extend usage. We recommend purchasing extra batteries for extended shooting sessions.

Performance & Image Quality

How does the 33MP sensor compare to previous Alpha models?

The 33MP full-frame Exmor R CMOS sensor represents a significant upgrade from the 24MP sensors in earlier models like the A7 III. It offers 38% more resolution for detailed cropping while maintaining excellent low-light performance. The sensor also features improved color reproduction and a 15-stop dynamic range for capturing highlight and shadow details.

How effective is the Real-time Eye AF and tracking?

The AI-powered Real-time Eye AF is exceptionally reliable, with human, animal, and bird detection. It uses 759 phase-detection points covering 94% of the frame. The tracking maintains focus even when subjects temporarily leave the frame or turn away. In practice, it achieves near-perfect focus accuracy in most scenarios, making it ideal for portraits, sports, and wildlife photography.

What’s the continuous shooting performance like?

The A7 IV shoots at up to 10 fps with continuous AF/AE tracking, with a buffer of approximately 828 compressed RAW images or 1,000+ JPEGs. The camera clears its buffer quickly, especially when using CFexpress Type A cards. For most action photography, this provides ample performance without significant slowdowns.

Video Features

What are the video recording limitations and capabilities?

The A7 IV records 4K up to 60p with a 1.5x crop (from 7K oversampling) and 4K 30p without crop (from 6K oversampling). It supports 10-bit 4:2:2 internal recording with multiple picture profiles including S-Cinetone and S-Log3. Recording is limited to approximately 30 minutes for 4K 60p due to overheating protection, though 4K 30p can record longer.

Does it have professional video features like waveforms or LUTs?

Yes, the A7 IV includes several professional video features: focus map display, gamma display assist, marker settings, breathing compensation, and active mode stabilization. It also supports importing LUTs (Look-Up Tables) for monitoring and can output 16-bit RAW video to compatible external recorders.

What audio inputs does it support for video recording?

The camera features a 3.5mm microphone input and headphone output, plus a digital audio interface via the Multi Interface Shoe for compatible Sony microphones. It supports 4-channel 24-bit audio recording and includes wind noise reduction, audio level display, and adjustable recording levels.

Accessories & Compatibility

What memory cards are recommended for optimal performance?

The A7 IV has dual slots: one compatible with CFexpress Type A or SD UHS-II, and another for SD UHS-II. For high-bitrate video and fast continuous shooting, CFexpress Type A cards are recommended. For most photography, UHS-II SD cards provide excellent performance. Both slots support simultaneous recording for backup.

Is it compatible with older Sony E-mount lenses?

Yes, the A7 IV is compatible with all Sony E-mount lenses, both full-frame and APS-C (with crop). It works excellently with newer G Master and G series lenses, and still performs well with older lenses, though autofocus may be slower on some first-generation E-mount lenses.

What connectivity options are available?

The camera includes USB-C (with power delivery and data transfer), micro HDMI, 3.5mm microphone/headphone jacks, flash sync terminal, and a Multi Interface Shoe. Wireless connectivity includes Wi-Fi 5GHz/2.4GHz, Bluetooth 4.2, and NFC for quick pairing with compatible devices.

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